— Sammy Kershaw joins Gretchen Wilson and Rodney Atkins to round out a strong 1990s and early 2000s country roster, along with some of the hottest acts today, like Cody Johnson, HARDY, Jon Pardi and Megan Moroney, to bring something to every country music fan.
Sammy Kershaw, often hailed as the “heir apparent” to George Jones, helped define the sound of 1990s country with hits like “She Don’t Know She’s Beautiful,” “Queen of My Doublewide Trailer,” “National Working Woman’s Holiday,” “Cadillac Style,” “Haunted Heart” and “Vidalia.” He has achieved three platinum and six gold albums, with over 5 million records sold and nearly 100 million songs streamed.
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Joining him is Gretchen Wilson. With her chart-topping debut single “Redneck Woman” and her multi-platinum album “Here for the Party,” the GRAMMY, ACM, CMA, AMA, and Billboard award-winner Wilson rapidly rose to fame, cementing her place among country music’s elite.
Platinum-selling artist Rodney Atkins adds to the star-studded lineup. Known for his six No. 1 singles, including “Watching You,” which was named the No. 1 Song of the Decade by Country Aircheck, Atkins has sold over 11 million records. His accolades include multiple RIAA certifications and being named Top New Male Vocalist at the 2009 ACM Awards.
Cody Johnson, HARDY, and Jon Pardi headline the 2025 WE Fest lineup, with additional performances from Megan Moroney, Kip Moore, Ashley McBryde, Ian Munsick, Gavin Adcock, Treaty Oak Revival, Sammy Kershaw, Gretchen Wilson, Rodney Atkins, Pecos and the Rooftops, Avery Anna, Bayker Blankenship, Caylee Hammack, Mackenzie Carpenter, Noah Hicks, Zandi Holup, Noah Rinker, Alex Lambert, Chloe Raye, Mark Ross & the Three-Nineteen, Rafe Carlson and Javier Quiroz.
So what’s new for 2025? WE Fest has introduced several updates to enhance the attendee experience:
Side stage added
A new side stage will be in the northwest corner of the concert bowl near the West Gate. Open to all attendees, this addition increases the number of music stages to four, offering even more live performances.
Trading Post becomes Saloon
The long-standing Trading Post building has been converted into a saloon, providing a relaxed space for attendees to enjoy drinks and socialize in a comfortable, casual setting.
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Grandstand deck introduced
A new concept for the second-level Grandstand Deck has been added. It features a private bar, lounge-style standing room, and elevated views of both the Main and the new side stages. Tickets for this exclusive area are limited and available for purchase now.
Returning favorites
The 2025 WE Fest will also bring back popular features from 2024, including:
- Expanded VIP experience with the VIP concierge team and the West & East VIP bars.
- Wednesday night pre-party concert at the Barn Stage (August 6).
- Bacardi Country Club, Nicolet Law Pit Passes, East Village activities, Outpost Box Office, and Hilltop Parking with free shuttles to the West Gate entrance.
Festival details
Dates: Aug. 7–9, with a bonus pre-party concert on Wednesday, Aug. 6.
Location: Soo Pass Ranch, Detroit Lakes — a 400-plus acre concert and camping venue.
Tickets: Available now at
or by calling 1-833-2WE-FEST (1-833-293-3378).
What: Three-day country music festival featuring an extensive on-site camping experience.